Peloton

Another campaign I did for my MC 4031 class was for Peloton. Peloton was popular during the pandemic; however, once the pandemic ended, sales declined rapidly. We needed to establish Peloton as a beneficial investment for all lifestyles. These campaigns allowed me to practice assessing a client's business problem and using my research and creativity to produce a compelling and creative campaign. For this project, I was in charge of one print ad and three social media posts that are simple and clean, with minimal typeface and a look that coincides with Peloton's brand image.